Izba Gospodarcza
BALAJCZA Linguistic Services

Online breakfast with BALAJCZA – “Country-of-origin effect”

Thursday, 25 April 2024

8 am-9 am

When choosing products, do you check what country they were made in? Does “made in China” and “made in Germany” matter? Is the country of origin as important to you when buying a car as it is when buying a T-shirt? We will talk about this at the Online Breakfast “Country-of-origin effect” on Thursday, 25 April at 8:00 am. We invite not only marketing and advertising employees, but anyone who wants to be an informed consumer.

You will learn, among other things:

  • what abbreviations on product labels are worth knowing
  • whether cross-cultural stereotypes affect purchasing decisions
  • how to promote the country of origin of goods
  • how to track down hybrid products
  • in which countries consumer ethnocentrism prevails
  • how companies hide the place of production of goods

The meeting will be held by Kamila Radzyńska – business coach, specialised in intercultural communication, member of SIETAR Polska, R&D Manager experienced in foreign trade, romanist, passionate about the Far East, and winner of the Knowledge about France Competition organised by PR III radio and France Inter.

The meeting will be held in Polish.

To confirm your participation, please contact:

Timea Balajcza, spotkania@balajcza.pl ;tel.: +48 601 913 446

By signing up for the webinar, you consent to receiving marketing information from BALAJCZA sp. z o.o. and the processing of personal data in accordance with the Data Protection Policy published on the website www.balajcza.pl
Please be informed that the participation in the “Online Breakfast with BALAJCZA” and “Online Workshops with BALAJCZA” is tantamount to consenting to the use and dissemination by the organizer, i.e. BALAJCZA sp. z o.o. (KRS 0000659805), of the image of the persons participating in the “Online Breakfast with BALAJCZA” and “Online Workshops with BALAJCZA” provided for in Article 81 of the Act of February 4, 1994 on Copyright and Related Rights.